F4CP recaps successful Global Chiropractic Health Month

Recognizing Global Chiropractic Health Month in October, the Foundation for Chiropractic Progress (F4CP) engaged in a successful series of initiatives raising awareness among consumers of chiropractic care as an effective drug-free pain management method and the benefits for overall health and wellness.

“Chiropractic care is an essential component of whole-being care,” said Sherry McAllister, DC, MS (Ed), CCSP, president of F4CP, in a press release. “During Global Chiropractic Health Month, we aim to equip consumers with knowledge about the benefits of chiropractic care to prevent and optimize health as well as to alleviate pain with a drug-free pain management solution.”

F4CP’s successes include:

Raising funds to empower communities

This year, F4CP partnered with the California Chiropractic Association (CalChiro) to raise awareness about the benefits of chiropractic care at the third annual ChiroThon™.

ChiroThon is a Jerry Lewis telethon-style event to celebrate, elevate and support the chiropractic profession by raising funds to expand national health awareness. Through this initiative, ChiroThon aims to generate resources that fuel national campaigns, increasing visibility and understanding of chiropractic care and its benefits for whole-being health. This year, 280,000 in-person and virtual attendees listened to educational and insightful vignettes provided by a wide range of experts on topics ranging from Alzheimer’s research and longevity to sports chiropractic.

The event successfully raised more than $55,000, which will be used to support marketing and awareness campaigns for chiropractic care in California.

All vignettes can be viewed and donations made at f4cp.org/chirothon-2024. Check out the video recap below.

Surveying the U.S. on pain management

Following last year’s successful report, F4CP conducted another consumer survey in partnership with The Harris Poll. Investigating preferred pain management methods of U.S. adults, the poll found that more than four in five Americans (82%) have experienced back pain, of which more than 67% chose over-the-counter medication or a prescription pain reliever. This statistic outlines the importance of following the American College of Physicians Guideline to utilize a drug-free approach first.

News from the survey was published by 519 outlets spanning the U.S., with a total potential engagement of more than 215 million readers.

Taking chiropractic care to the airwaves for Global Chiropractic Health Month

Following the successful Harris Poll launch, F4CP took to the airwaves to share findings from the poll and highlight chiropractic care as a safe and effective pain management method. F4CP secured 14 TV and radio interviews spanning across U.S. media outlets, including national NBC News Radio, with a total of 1.7 million estimated listeners and viewers.

“Global Chiropractic Health Month was a tremendous success for the chiropractic community,” said McAllister. “We are thrilled to have been able to provide educational resources and positive media outreach for our members. As awareness of the value of chiropractic care grows, and more consumers are discovering the profound benefits of this drug-free approach to pain relief and prevention, the chiropractic community can continue to thrive and expand.”

About the Foundation for Chiropractic Progress

The Foundation for Chiropractic Progress (F4CP) is an award-winning not-for-profit organization dedicated to educating the public about the benefits of chiropractic care. With 36,000 members, we work to build bridges with other healthcare professions and foster trust through peer-reviewed research, campaigns and industry platforms, all in the service of promoting a drug-free, noninvasive, sustainable approach to healthcare.