Give patients home heat therapy with a topical gel recommendation
A topical gel has an advantage over the unpleasant side effects of oral NSAIDs and prescription pain killers that many patients…
Print or Digital? Let your audience dictate your marketing collateral
Instead of ‘covering all the bases,’ do a dive into your patient database to determine the most effective marketing collateral to hit your targets
Point-Counterpoint: in-house vs. outsourcing marketing management
Marketing management can often come down to the advantages and disadvantages of outsourcing the work to save staff time…
It’s time to hire a general or marketing consultant when…
You’ll know when you’re overwhelmed with issues and revenue losses; a general or marketing consultant can begin a turnaround…
How to deliver an impactful Zoom webinar in chiropractic medicine
Tips and benefits for extending your reach and growing your audience through hosting a Zoom webinar or other platform webinar…
