Sponsored Content Library Archives - Page 4 of 9

Exploring the gut-brain axis and its connection to depression

Christina DeBusk September 13, 2018

Sponsored Content Approximately 16 million Americans have been majorly depressed at least once in their lives. According to data provided by the National Institute of Mental Health, making this one of the most common mental health disorders in the U.S. today. Additionally, the risk of depression is highest for certain demographics, including women, persons in the 18-to-25 age range, and those who report being biracial or multiracial. The WHO adds that adverse life events can contribute to the development of depression.

What makes a great spinal injury doctor great?

Jeffrey A. Cronk August 31, 2018

Sponsored Content What makes a great spinal injury doctor great is the ability to accurately and objectively diagnose their patients’ actual spinal injuries. Why should you care? Because there is a lucrative market for those that can do this! As the nation’s leading medical service provider that provides spinal ligament injury testing, known as Computerized Radiographic Mensuration Analysis (CRMA), we know that our doctors are rewriting the rules for objectivity and professionalism in the spinal ligament injury market.

How to use video to generate leads and boost business

Samantha Heath July 31, 2018

Sponsored Content When you scroll through your social feed or search for information online, how likely are you to watch a video? If you’re like most, then very likely. Video is an increasingly popular medium that boosts online engagement, improves your search engine rankings, and increases ROI, while facilitating retention among viewers. In addition to increasing web traffic, videos featured on your website’s homepage are shown to boost conversion rates by 80 percent or more. Whether you produce a custom video about your practice or invest in advertisements, it’s time to start incorporating video into your content marketing. Not convinced? Let’s dive in with more detail.

These can make or break your practice’s reputation

Samantha Heath June 4, 2018

Sponsored Content Online reviews can make or break your practice’s reputation, so it’s important to learn how to manage your customer feedback. More than 90 percent of consumers read online reviews before making a purchasing decision, whether choosing a restaurant, a cleaning service, or a chiropractor. This feedback carries significant weight in the mind of your potential patients, with 88 percent of consumers reporting that they trust online reviews as much as personal recommendations. With that in mind, consider these tips on how to build and maintain your practice’s online reputation.

Are your patients worried about CBD? Ease their concerns.

Christina DeBusk May 22, 2018

Sponsored Content However, although marijuana―and CBD specifically―are becoming more commonplace, there is still a stigma around these two substances and a lot of the products derived from them. This leaves many patients with some concerns when trying the latter. As a healthcare professional, this puts you in a position where you’re likely to be questioned about CBD and its use. So, if your goal is to help your patients ease their angst about this particular substance, you’ll want to answer some of their most burning questions about CBD.

4 SEO hacks to increase your chiropractic website’s success

Samantha Heath May 2, 2018

Sponsored Content Search engine optimization (SEO) is the process of increasing traffic to a webpage by ensuring the site appears toward the top of a search engine results page. Better search results increase the number of visitors to your site, thereby creating more opportunities to convert these web surfers into clients. Since 75 percent of web users don’t click past the first page of their search engine results, businesses compete aggressively for this coveted online real estate.

The benefits of inflammation and the role of low level laser therapy

Christina DeBusk April 23, 2018

Sponsored Content When most people hear the word “inflammation,” they think of it as being a bad thing. This is largely attributed to the symptoms one typically gets when an area of the body is inflamed. These include uncomfortable reactions such as pain, swelling, heat and redness. However, as the U.S. National Library of Medicine explains, although inflammation may not feel good in a physical sense, it actually serves a valuable purpose.

9 health benefits of infrared saunas you can’t pass up

Clearlight Infrared Staff April 17, 2018

Sponsored Content Far, middle and near-infrared wavelengths are all part of the broad infrared healing wavelength spectrum. These wavelengths penetrate soft tissue up to an inch and a half, warming the body and opening blood vessels in a process called “vasodilation.” Infrared is so safe it is regularly used in hospitals to keep newborn babies warm. Infrared and infrared saunas have been researched and studied for decades.

The detox divide: Helping your patients’ safely achieve body detoxification

Christina DeBusk April 16, 2018

Sponsored Content When it comes to achieving higher levels of health, one potential method that comes up time and time again is detoxification. Though this term is sometimes thrown around rather loosely, Dictionary.com defines detoxification as “the metabolic process by which toxins are changed into less toxic or more readily excretable substances.” Generally speaking, people are typically at one end of the spectrum or the other when it comes to their feelings toward detoxing.

How to use social media to market your practice and win patients

Samantha Heath April 5, 2018

Sponsored Content Social media is the perfect online tool for growing your organic outreach to prospective and current patents. It helps you create more intimate engagement with your audience. It allows businesses of any size to build relationships with clients and cultivate new patients in a cost-effective manner. In 2017, more than 80 percent of Americans had a social media profile―a substantial 25 percent spike in the span of five years.

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