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Spenco steps into new website design

Chiropractic Economics September 24, 2010

September 24, 2010 — Spenco Medical Corporation, one of the world’s leading footcare and healthcare brands, today announced the launch of a bold new look for its corporate website.

The newly redesigned site will allow customers to quickly find the Spenco product that is right for them and either purchase it directly from an authorized online retailer or find a local dealer.

In addition to an overall streamlining of product information, Spenco’s website now also features a Footcare Solution Finder, which helps direct customers to a specific Spenco footcare product, based on factors such as gender, shoe type, activity, and symptoms.

Overall, the visual design of the site aligns with the revised packaging announced earlier this year.

“I really think our customers and partners will find our new website to be very user friendly and informative,” said Ryan Cruthirds, VP of Sales & Marketing at Spenco. “From videos that truly show the technology behind the products to our new Footcare Solution Finder, visitors will come away knowing exactly which Spenco product is right for them, and where to find it.”

Spenco’s site is organized to provide easy access to its two primary divisions — footcare and healthcare. Spenco footcare is divided into three primary categories of footcare products: Spenco Replacement Insoles, PolySorb Total Support Sandals, and SpenCore material. Spenco healthcare is divided into two primary categories of healthcare products: 2nd Skin Wound Care products and Spenco Silicore Padding.

Source: Spenco Medical, www.spenco.com

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