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Strategies for lifelong wellness

Naota Hashimoto January 23, 2026

wellnessA strong visual identity and consistent messaging help chiropractic practices build trust, retention and long-term wellness growth.

Expand your staff or streamline your processes?

Naota Hashimoto January 12, 2026

too much workThese tips will help you save time, reduce busy work and optimize your resources.

Alternative revenue strategies: Wheels up by Southwest

Naota Hashimoto November 26, 2025

alternative revenue strategiesWith Southwest Airlines’ approach, you can increase visit value, accelerate collections and reduce waste.

Effective patient communication

Naota Hashimoto October 13, 2025

communicationEnhance patient engagement with these multi-channel communication strategies

How segmentation will improve your marketing

Naota Hashimoto August 27, 2025

SegmentationSegmentation helps practices reach the right patients with the right message to drive growth.

The future of chiropractic: How can we evolve the profession?

Naota Hashimoto June 9, 2025

future of chiropracticWe must address student loan debt, low starting income and reimbursement issues.

The benefits of a monthly wellness program

Naota Hashimoto May 13, 2025

Wellness ProgramA wellness program boosts retention, revenue and patient health after active care ends.

The art and science of email marketing

Naota Hashimoto April 2, 2025

email marketingEffective email marketing is not about quantity, but quality. It’s about engaging with your audience.

How to successfully roll out a new service in your office

Naota Hashimoto February 21, 2025

Introducing a new service to your practiceQuickly pay off your new equipment, build stronger patient relationships and grow your practice.

Keep your associates and staff productive with North Star metrics

Naota Hashimoto March 22, 2024

DCs should know what key performance indicators (KPIs) and metrics to track in their chiropractic practice.
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Issue 1 2026 Chiropractic Economics

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Cover of issue 1 2026 of Chiropractic Economics