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Five SMS marketing tips to keep your calendar full

Kenneth Burke September 17, 2024

SMS marketing enables you to communicate with patients, give a personalized experience, spark meaningful conversations and grow your practice.

Social media best practices: Running your chiropractic practice in a digital world

Chiropractic Economics Staff June 26, 2024

social media and healthcareThe emergence of social media as a chiropractic marketing tool presents both opportunities and challenges.

Your chiropractic digital marketing strategies for 2024

Kristi Hudson February 27, 2024

Digital marketing strategies will continue to be crucial in promoting chiropractic clinics and reaching potential patients in 2024.

Is your digital marketing keeping up with the times?

Mark Sanna, DC February 18, 2024

Understanding online marketing will help ensure your chiropractic practice is keeping up with the times, attracting and retaining patients.

Increase your digital marketing footprint

Hanna Marcus October 6, 2023

Your chiropractic practice needs a solid marketing strategy to increase your digital marketing footprint.

Digital marketing campaign analysis: are you using all your channels?

Michele Wojciechowski October 25, 2022

The key concept is to follow your patients’ lead when it comes to digital consumer trendsWhen it comes to digital marketing campaign analysis and implementation, it’s essential to understand what marketing tactic creates what …

Campaigns and tips for patient reactivation of your ideal patients

Naota Hashimoto September 23, 2022

Mixing education and ‘infotainment’ for a patient reactivation strategy that returns ideal patients to the office…

How to measure and grade your practice’s reach in digital marketing

Christina DeBusk August 23, 2022

Look at your reach in digital marketing as a whole for your practice, it’s impact on patients, and grade its results…

Top 5 digital reach considerations in your chiropractic marketing

Michele Wojciechowski July 25, 2022

You will eventually land on the best return on your investment, for a greater digital reach while also optimizing local media options…

Why you can’t write off a direct mail marketing strategy as part of your patient outreach

Miles Bodzin June 15, 2022

Frequent contact and staying top of mind for current and former patients with a direct mail marketing strategy among your mix…
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Chiropractic Economics Issue 16: Marketing and Communication Strategies