• Magazine
    • Past Issues
    • Subscribe
    • Change Mailing Address
    • Surveys
    • Guidelines for Authors
    • Editorial Calendar
    • Editorial Deadlines
  • Practice
    • Business Tips
    • Clinical & Technique
    • eBooks
    • eCourses
    • Infographics
    • Quizzes
    • Wellness & Nutrition
    • Personal Growth
  • Resource Centers
  • Products & Services
    • Buyer’s Guide
    • Products Directory
    • Submit a Product
    • Vendor Login
  • Datebook
    • Become an Events Poster
    • Post an Event
    • View Events
  • Jobs
    • Jobs
    • Post a Job
  • Advertise
    • Advertising Information
    • Media Kit
    • Contact Us
    • Upload Advertising

Your Online Chiropractic Community

Chiropractic Economics Your Online Chiropractic Community
Subscribe
  • Home
  • Current Issue
  • News
  • Webinars
  • Chiropractic Research
  • Students
  • Podcast

Standard Process Inc. earns Paragon Awards

Chiropractic Economics June 16, 2014

06.16.14_ParagonAwards_Photo1

June 16, 2014 — Standard Process Inc. was honored with two awards for communication achievements from the Public Relations Society of America (PRSA) Southeastern Wisconsin Chapter. The awards were presented during the chapter’s 2014 Paragon Award ceremony held June 3 in Milwaukee, Wisconsin. The Paragon Awards program recognizes local public relations professionals for accomplishments in areas of public relations, including media relations and  intergrated communication campaigns.

Paragon Awards are presented in two categories:

  1. Complete Programs evaluate all project plans and materials from inception to end
  1. Tactical Entries are stand-alone pieces that support a complete program.

Members of the Standard Process communications and creative teams received an award in each category.

In the tactics category, an Award of Excellence, the program’s highest honor, was given for Stanard Process’ corporate video, “Seasons on the Farm” (above left). Unique  in the dietary supplement industry for its company-owned and operated certified organic farm, Standard Process created a video showcasing life on its farm, allowing tour guests and those unable to visit the Wiscosnin farm, the ability to see, experience, and practically smell many aspects of the farm, even in the dead of winter.

06.16.14_ParagonAwards_Photo2An Award of Merit in the complete program category of marketing business-to-business was also given to Standard Process for its integreated campaign,  “A Fish Story You Can Believe!” (right).  The campgain was created to promote Cod Liver Oil, a new product from Standard Process.The company developed Cod Liver Oil in response to Standard Process healthcare professional customers requesting a minimally-processed cod liver oil supplement containing naturally occurring vitamins A and D with EPA and DHA omega-3 fatty acids.

Started in 1983 to encourage PRSA members to strive for excellence in communication and public relations, the Paragon Awards acknowledge public relations professionals in Southeastern Wisconsin who deliver exceptional work related to public relations. The PRSA Southeastern Wisconsin chapter holds the award program every spring.

Source: Standard Process Inc.

Related Posts

  • Standard Process Inc. earns Award of ExcellenceStandard Process Inc. earns Award of Excellence
  • Standard Process Inc.’s community open house draws more than 750 peopleStandard Process Inc.’s community open house draws more than 750 people
  • Standard Process Inc.’s marketing team wins six awardsStandard Process Inc.’s marketing team wins six awards
  • Standard Process Inc. recognized as top workplaceStandard Process Inc. recognized as top workplace
  • Standard Process Inc. matriarch Sylvia DuBois remembered for her nonprofit leadershipStandard Process Inc. matriarch Sylvia DuBois remembered for her nonprofit leadership
  • Palmer College of Chiropractic students tour Standard Process Inc.Palmer College of Chiropractic students tour Standard Process Inc.

Filed Under: Industry News, News

Current Issue

820 A1A N Highway W18,

Ponte Vedra Beach, FL 32082

Phone 904.285.6020

Fax 904.395.9118

CONTACT US »

Copyright © 2019, All Rights Reserved

SUBSCRIBE TO THE MAGAZINE

Get Chiropractic Economics magazine
delivered to your home or office. Just
fill out our form to request your FREE
subscription for 20 issues a year,
including two annual Buyers Guides.

SUBSCRIBE NOW »

Latest Chiropractic News

  • VoxxLife to sponsor Cal Jam 2019
  • Spinal cord “smarter” than previously thought
  • Thom & Betty Gelardi Student Center opens on Sherman College campus
Insert Custom HTML
x