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Spenco earns ‘Best Customer Service’ award

Chiropractic Economics Staff April 22, 2015

spenco2April 22, 2015 — Reaffirming Spenco Medical Corporation’s unparalleled commitment to customer service, the company earned a Best Customer Service award for the month of March. The award came from LiveHelpNow, the company’s third-party customer service “live chat” provider on Spenco.com.

The feature allows Spenco representatives to interface with customers visiting the website who have questions about the variety of footwear and foot care products available for purchase.

The Spenco website had more than 20,000 visitors in March. The company answered more than 250 questions via live chat, such as: “What are the best insoles for flat and wide feet, used for heavy weightlifting?”

“We couldn’t be more proud or ask for a better team,” said Donna Collier, Spenco customer service manager. “They do their best every day not just to meet, but to exceed customer expectations, and our customer satisfaction reflects that.”

The award is based on a monthly ranking that measures the top companies providing exceptional customer service. The metric score is calculated through a formula based on a combination of 12 criteria in the following categories:

  • Customer survey results
  • Resolution rates
  • Operator effectiveness
  • Proactive service

“Our footwear and foot care products are best in class, but Spenco’s customer service really sets us apart from our competition,” said Jeff Antonioli, Spenco’s vice president of sales and marketing. “All of us at Spenco take great pride in ensuring our customers, who are both retailers and end consumers, are completely satisfied.”

Source: Spenco

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Chiropractic Economics Issue 16: Marketing and Communication Strategies