Chiropractic Economics, with donations to the United Way, is launching the Chiropractic Industry Relief Effort, where a percentage of advertising sales from April-May, 2020, will go to the United Way COVID-19 Community Response and Recovery Fund.
“The United Way is on the ground helping at the community level during this time of need,” says Nick Doyle, CEO of The Doyle Group and Chiropractic Economics. “We’re partnering with our advertisers, vendors and corporate partners who have asked how they can help. The Chiropractic Industry Relief Effort is our answer to impacting the communities of our doctors of chiropractic and patients.”
The COVID-19 coronavirus has taken a large financial toll on communities across the U.S. as Americans have been asked to seclude themselves in their homes and practice social distancing, particularly impacting small businesses and employees, and Americans who have lost jobs or paychecks due to the economic challenges faced.
Ninety-five percent of donations to the U.S.-only COVID-19 Community Response and Recovery Fund go directly to people affected by the coronavirus pandemic, and a hotline has been set up for individuals seeking assistance. A free call to 2-1-1 will connect individuals with a confidential United Way representative who can provide assistance with local resources.
“We chose the United Way because for more than 130 years they have been stepping up for local communities when resources run low,” Doyle says. “This is both a health and economic crisis, and Chiropractic Economics will do its part to make sure that when we come out of the other end of this, doctors of chiropractic can resume business in communities that can continue to seek the health care they need.
United Way has a presence in 95% of the communities across the U.S., mobilizing to provide vital services for those in need. They provide local emergency food supplies, help people cover rent or utilities after losing wages or jobs, and work with schools to ensure children from low-wage families have enough to eat when schools are closed. Some local United Ways, like those in Seattle and Los Angeles, have already set up local pandemic funds. But for many communities, the U.S. national COVID-19 Community Response and Recovery Fund will be the only such support.
“So far, some 20 statewide 211 operations have been activated, and 211 is working closely with health officials all over the country to provide accurate updates to the public,” said the United Way in a website release. “When it comes to the COVID-19 pandemic, government, and public health officials are turning to United Way for our experience, network and capacity. Local United Ways are already mobilizing, and 211, our vital 24/7 resource that connects millions of Americans to community resources, is helping authorities push out updated accurate information…Together, we will overcome this pandemic by making sure the most vulnerable among us are protected.”
Companies interesting in contributing to the Chiropractic Industry Relief Effort can contact Susan Nevins at snevins@chiroeco.com.
Chiropractic Economics has also created a coronavirus information hub for doctors and patients, containing information links and articles, guides, webinars, business loan news and more at chiroeco.com/coronavirus-covid-19.