Transparency over surprises: Before the adjustment (part 1)
You can use the power of communication to spread your message and improve the public’s perception of chiropractic care.
Want to buy a laser? Ask yourself these two questions first
Two simple questions must be answered when you want to buy a laser: First, will it help my patients? Second, how can I make money using it?
Connect with different generations to market your practice successfully
By understanding generational marketing, we can tailor our strategies to effectively connect with baby boomers, Generation X, millennials and Generation Z.
The crucial role of self-auditing in chiropractic documentation
Self-auditing chiropractic documentation involves reviewing one’s own documentation practices to ensure accuracy, compliance and consistency.
Chiropractic marketing agency underperforming? Give it what it needs to succeed
Strategies to help your chiropractic marketing agency produce better results, and why your relationship with your agency matters.
Can your practice survive your retirement?
Every chiropractor will eventually leave their practice, but many DCs do not have a transition plan to ensure its survival after their retirement.
The impact of some common vitamin deficiencies
Subclinical vitamin deficiencies are largely being ignored today. This article explores some vitamins you may find clinically useful.
Cash-based vs. insurance-based practice for chiropractors: Make the right choice
For DCs, the decision between cash-based and insurance-based practices involves considerable trade-offs. Both systems have their merits and drawbacks.
What’s your exit strategy? The unspoken conversation
Let’s talk about what often gets swept under the rug: your exit strategy. Have you ever thought about when you should start planning to sell your practice?
Understand the benefits of red light therapy
By harnessing the power of red light therapy, you can unlock a myriad of advantages for both your patients and your bottom line.
