May 20, 2011 — Performance Health has expanded their Biofreeze product line with the introduction of Biofreeze Pain Relieving Singles, a complement to at-home and in-clinic Biofreeze applications.
This packaging is designed to provide the power of Biofreeze in an ultra portable, no mess application providing pain relief — anytime, anywhere. Simply snap open the small pouch, apply Biofreeze to the painful area, and continue with daily activities. The new Biofreeze Pain Relieving Singles will be available June 1, 2011.
“We are very excited to launch this truly innovative addition to our highly respected and effective Biofreeze product family,” stated Jeff Mathers, product manager, Performance Health. “Pain can strike at inconvenient times and inconvenient places, and it’s not always feasible for patients to carry our larger patient-sized Biofreeze products. We encourage hands-on healthcare practitioners to recommend Biofreeze Singles as a complement the patient-sized products so that patients are protected no matter where they go. This stamp-sized packet fits in a wallet or purse and provides immediate access to Biofreeze pain relief. Even when patients are on-the-go, they don’t have to wait to treat pain.”
Source: Biofreeze, www.biofreeze.com