Practice Central | Attracting new chiropractic patients is essential to the success of your practice. Keeping your new-prospect funnel full, signing patients up for care, and retaining them as lifelong clients are goals for any chiropractor. And there are myriad books and articles that explain how to do exactly that. Most of what can be found includes marketing techniques, social media, website design, and referral generation. But have you thought about your office?