Feature The modalities of acupuncture and chiropractic are highly compatible. Bringing them together can offer tremendous advantages to practitioners, but the recipe needs to be just right. Some licensed acupuncturists (LAcs) and DCs are highly philosophical. Others are more practical, preferring evidence and research to direct their approach to treatment. And, of course, there are people who take positions all along the spectrum.
Practice Central Walk through almost any state association convention or expo hall and you are bound to come across doctors who are considering opening a multidisciplinary practice or converting their chiropractic practice to such a model. Often there will be an assortment of consultants who are happy to help them along the way. If you take a deeper dive, however, you will hear a wide variety of ways that doctors and consultants seek to arrive at this goal.
Sponsored Content | You’ve probably noticed that changes in third-party healthcare coverage have resulted in a resurgence of cash-only practices in the chiropractic industry. Give that deductibles and patient co-pays are at an all-time high, many DCs are considering setting up or changing to a cash-reimbursement practice model. In fact, there’s a good chance your practice is already headed in that direction.
In Focus It's late August at the Hyatt Regency in Orlando, Florida, and the spirits are just as bright as the Florida sunshine in the huge open foyer of this new convention facility. Casually dressed DCs greet one another like long-lost friends and stroll amiably among the 430 exhibit booths, stopping to inquire about a product they don’t recognize or visit with a favorite distributor to place an order. Others are talking while walking at a brisk pace, heading to the next class.
Tech Talk Large-scale data breaches are reported on a more or less weekly basis, with companies in all sectors being affected. Corporations and tech giants are frequently targeted by hackers due to the volume of data they process and store, but healthcare organizations of all sizes are just as vulnerable to attacks because of the increasingly high value of the protected health information (PHI) they hold. Generally speaking, health information has a longer shelf life than financial information, and can therefore command a higher price on the black market.
Legal Ease All too often, doctors of chiropractic come to the office on Monday morning and immediately head into a treatment room to take care of the first patient of the day. From that point onward, the week seems to fly by and there will usually be little work done on developing the practice. Staying above the waterline can be a challenge for anyone in healthcare these days—and the circumstances regarding the new Medicare Access and CHIP Reauthorization Act (MACRA) will play a dramatic role in how practice is conducted in the future.
Practice Central Unless you have been hiding under a rock, it’s hard to miss the fact that the business world is drastically evolving, and doing so at an increasing pace. The internet has dominated advertising for years, and new ways to use it emerge and disappear before most small-business owners figure out how to use them. The information age has expanded the amount of data available on any subject. And social media has changed people’s perceptions and expectations, for better or worse.
Marketing Matters A surprising number of docs don’t “get” just how beneficial custom orthotics can be to both their patients and their practice. Some may still struggle with the “foot-spine connection” (even though D.D. Palmer himself wrote of the importance of adjusting the extremities, and volumes of research in the years since have proven the vital link between foot health and spinal health). Still others prescribe a pair of custom orthotics here or there, but don’t make it a regular practice.
Practice Central Are you starting a new integrated practice or maybe thinking about expanding one? If so, the subject of whether to hire a nurse practitioner (NP) will certainly come up, if it hasn't already. The following will help you decide if you need one. The year 1965 is important for medical historians. At that time, two medical doctors at the University of Colorado started the first NP program in the country (and arguably the world). Today there are over 200,000 licensed NPs in the U.S.