Money Management | Every business needs capital to grow; whether to buy new equipment, reach new customers, or open a new location. Chiropractic practices have all of these needs, but they also have unique qualities that may make them a difficult fit for traditional forms of funding through banks and credit unions.
Wellness Approach | Many people are familiar with the herb Echinacea, a flowering plant in the daisy family. Its name comes from the Greek word ekhinos, meaning “hedgehog,” because of the flower’s spiky disk florets.
Practice Central | Why chiropractic assistants resist sales. Are front desk chiropractic assistants in the sales business? You bet they are. But if you ask a group of them, you’ll probably get responses like: “That’s not my job.”
Feature | Get hooked on promoting nutrition in your practice. A substantial majority of chiropractors sell nutritional supplements as part of their practices, but the success they have and the business models they follow vary greatly.
Marketing Matters | It is no secret that referred patients are more likely to stay in your office, pay your bills promptly, and often will refer another person to you. Referred patients are by far the most valuable.
Clinical Concerns | Why you should scan every patient. It is well-documented that in the vast majority of cases you will observe bilateral and asymmetrical foot pronation when your patient is weight-bearing.
Personal Growth | Most people value their time above all, but there’s something more important. We live in a digital age. Rhythms are rushed, rapid fire, and relentless— the days carved up into bits and bytes.