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A wellness-aging practice isn’t for everyone, but it could be right for you
Chiro Biz Quiz | Are you fed up with the trend toward lower insurance reimbursements? Tired of waiting weeks or months to get paid for your services? There are alternatives. One strong option is to offer wellness- aging (sometimes called “anti-aging”) services with point-of-service payments.
Chiropractic instruments provide consistency and assurance in adjusting
Editorial Series | Have you ever had patients complain that their adjustments vary from visit to visit? Or maybe you have a patient who insists on seeing just you or just another associate in the practice because they give the “best” adjustment? The reality is that not every adjustment is created equal when subjected to the vagaries of human error. Consider using herbal treatments for patients with sleep apnea
Wellness Approach | Sleep apnea is one of the most common sleep disturbance problems in America. It ruins the sleep of 25 million Americans, with likely millions more who are undiagnosed sufferers. The condition prevents the sleeper from entering REM and delta sleep, causing them to become anxious, irritable, and tired during the day. Debunking 6 common investing myths
Money Management | Americans have been investing in stocks for more than 200 years, and some of the stubborn investing myths of today probably go back that far. Given all those years to learn our lessons, one would think that the costliest investing myths have long since been put to rest. Unfortunately, human nature being what it is, many of them are still hanging around to make life difficult for the unwary. How to effectively craft your chiropractic story and make it relevant
Marketing Matters | Before you can share in the glitz and glamour that a tenured, well-established speaker commands, you have to start by working in the trenches. One of the best ways to do this and amplify your game is to become proficient at telling your story. How to get the most out of cash and insurance reimbursements
Practice Central | The expansion of the Affordable Care Act has made insurance policies with $10,000 to $15,000 deductibles commonplace. Savvy healthcare consumers are making more cautious decisions about where to spend their discretionary healthcare dollars than ever before. This leaves many chiropractors struggling with the choice of being a cash- or insurance-based practice. How to make yourself your most effective advertisement
Marketing Matters | It can be challenging to find the time to juggle marketing while you’re operating a practice full-time. The time-consuming duties of running an office, managing staff, and treating patients can make it difficult to put together a plan of attack to blanket your community with information about your services. That’s why finding ways to insert self-promotion into your everyday conversations is such an important skill to master. If you aren't using data and analytics in your practice, you should be
Editorial Series | You may think that data and analytics are not things that chiropractors need to pay attention to. Perhaps you believe that data should only be analyzed by bigger companies or those with more time or know-how. But data can be critically useful to you and your practice. Medicare’s Quality Payment Program has arrived
Legal Ease | For years you have been hearing of pay for performance reimbursement based on outcomes, value-based reimbursement, and similar frameworks. However, in April 2015, President Obama signed into law the Medicare Access and CHIP Reauthorization Act (MACRA). Phase 2 HIPAA audits are here—are you ready?
Legal Ease | Almost two years have passed since the U.S. Department of Health and Human Services’ (HHS) Office for Civil Rights (OCR) first announced that Phase 2 HIPAA audits would be happening. For those who have been selected as part of the audit process, the wait is almost over. Recent technology enhances new research on instrument adjusting
Tech Talk | Technology gets better and better, and accordingly research continues to evolve. There was recently an article published in which a scientist stated that 50 years ago, there were 100 scientific truths that were set in stone. Since then, all 100 of them have been disproven.
Understand the relationship between posture, stance, and gait
Clinical Concerns | Aberrant posture is one of the most misunderstood conditions by both the sufferer and the healthcare provider alike. Focused postural classes are not offered in chiropractic nor medical curriculums; thus the importance of posture is not widely understood. Welcoming the new president of Parker University, William E. Morgan
In Focus | William E. Morgan, DC, began his tenure as the seventh president of Parker University on June 15, 2016, following an international search led by the Parker board of trustees. Morgan’s distinguished career has been one of unrivaled service to the profession and the patients he has served. Why you should be expanding your dry needling technique
Research Results | Many chiropractors perform acupuncture (or dry needling) as an adjunct to their practices to improve patient outcomes. And most are taught to dry needle trigger points and sometimes needle the segmental innervation of the muscle involved. But should you do more?
Why you should switch to digital imaging in your practice
Feature | In January 2015, the National Board of Chiropractic Examiners published its Practice Analysis of Chiropractic 2015. After studying the DCs’ responses and analyzing the data, it was discovered that, while roughly half of the chiropractic practitioners stated that they take radiographs in their office, less than one-seventh of them (14 percent) do it with the use of digital imaging equipment. Why you shouldn’t negotiate your office lease or renewal on your own
Practice Central | As a chiropractor, your specialty is proper patient care. However, you may not be a specialist in business management and the tasks involved in the running of a practice. So it is important to know that help is available. 
