Clinical Concerns | Focus your efforts with functional musculoskeletal assessment, which provides fundamental tools for doctors and chiropractors who want to reveal dysfunction quickly—ideally in just a few minutes.
Marketing Matters | Teaching is the No. 1 marketing strategy of the modern age, and when done properly it is the most effective way to generate new patients and position yourself as a spine-care expert.
Wellness Approach | Traditional Chinese medicine pioneered the science of today's wellness programs. If we reflect upon today’s wellness programs such as yoga, Pilates, massage, and diets, we see elements of what was being performed thousands of years ago in ancient China, now repackaged and modified to fit today’s modern world.
Practice Central | With diminished reimbursement rates that are likely here to stay, and other familiar challenges facing the profession, chiropractors who understand the power of product retailing will have a significant edge.