ChiroSight, a division of Biokinemetrics and the nation’s only chiropractic-centric digital x-ray manufacturer, today announced its new sales model – bypassing entrenched national dealer networks and offering factory-direct pricing to the chiropractor.
“This move represents a massive change, and an equally massive opportunity, for my fellow DCs to take their practices digital at a price simply unheard of in the profession,” said Dr. Steven Kraus, founder of ChiroSight. “By going direct to the chiropractor, we can pass on savings of over $6,000 to them – while offering them the exact same high-quality digital x-ray flat panels, the best and easiest-to-use software in the profession, and the longest warranty of any other digital x-ray company serving chiropractic. All of this for $14,320. No other commitments or fees required. Period. During my 33 years as a licensed DC, I know that many of my colleagues have compromised on moving forward with technology that is better for the patients and better for practice growth because they couldn’t afford that technology. We just eliminated that barrier, as DC’s can now retrofit their film/CR-based practices with our digital x-ray system for $277/month. Everybody wins.”
Until now, chiropractors have had to rely on, and pay the markups inherent in, a national dealer network to purchase and install their digital x-ray equipment. This model represents an exorbitant cost to a practice, and it’s the model in use by most every other digital x-ray company. ChiroSight, by announcing a direct-to-DC approach, turns this model on its head and truly brings disruption to the industry.
“Our goal and commitment to the chiropractic profession is simple: deliver the highest-quality digital x-ray solutions to the chiropractic profession at the lowest price possible,” added Dr. Kraus. “I’ve dedicated my entire professional life to serving the profession, a career that started in 1988, and this has to be one of the biggest and boldest decisions I’ve made in that regard. I’m humbled and honored to be able to bring this opportunity to my fellow chiropractors.”
Chiropractors can visit ChiroSight.com or call 888.707.7010 to learn more.
ChiroSight is the only digital x-ray manufacturer exclusively dedicated to serving the chiropractic profession, and is the only x-ray company to offer the highest-quality flat panel, the most powerful, easiest-to-use software, and the industry’s longest warranty — all at factory-direct pricing: $14,320. ChiroSight also puts a strong emphasis on software innovation — making its dynamic, user-friendly software compatible with flat panels from other x-ray companies. This puts the power of ChiroSight into a practice’s hands regardless of the x-ray hardware in use. For more info click here.