Point-Counterpoint: in-house vs. outsourcing marketing management
Marketing management can often come down to the advantages and disadvantages of outsourcing the work to save staff time…
It’s time to hire a general or marketing consultant when…
You’ll know when you’re overwhelmed with issues and revenue losses; a general or marketing consultant can begin a turnaround…
How to deliver an impactful Zoom webinar in chiropractic medicine
Tips and benefits for extending your reach and growing your audience through hosting a Zoom webinar or other platform webinar…
Class 4 laser therapy in the college athletics training room
Photobiomodulation, or Class 4 laser therapy, is getting athletes back on the field faster — ‘the sooner we get the laser on the area, the faster they get out of pain and the injury heals.’
Chiropractic is the answer for seniors falling, struggling with balance
Death rates are on the increase for seniors falling and experiencing balance issues, which can be helped with chiropractic care…
Chiropractors, office ergonomics and keeping patients working from home healthy
A lack of office ergonomics for patients working from home are making for more trips to the chiropractor and heightened recognition of…
Chiropractic tools and equipment: table maintenance tips
Your table is high-tech, but it won’t maintain or repair itself. Table maintenance is part of taking care of your chiropractic tools and equipment.
Plan and market your participation in a health fair event the right way
Once gatherings are unrestricted by COVID-19, follow this plan to market your practice through a health fair the right way…
Runners and how to choose a foot orthotic that eases, not causes, pain
When it comes to how to choose a foot orthotic, a wrong choice could exacerbate pain and even develop new injuries up the legs and back…
Integrative practice: join one, or build one?
Multidisciplinary or integrative practice can take many forms, and provide many opportunities for doctors of chiropractic…
