Chiropractic care, like any health care field, involves a certain amount of risk. Ensuring that patients have access to the care they need often means managing these risks and using your business sense to help you avoid common compliance pitfalls.
The United States generates an enormous amount of waste that presents a serious threat to our environment and wildlife. According to the Environmental Protection Agency (EPA), Americans produced approximately 258 million tons of trash just in 2014. Recycling and “going green” are ways to reduce the amount of waste each of us produces. But just how much of a difference can we make by being more aware of our wasteful habits and working to reduce them?
If the saying, “You are what you eat” is accurate, then ingesting healthy, brain-supporting foods and supplements should go a long way in boosting the brain’s self-healing ability.
If you can’t easily explain why you do what you do, if you can’t express benefit and value in your services, and if you’re not engaging and interesting, you’re wasting your promotional money. There are several strategies you can implement today to increase your patient base: Focus first, create your story, and grow your endorsements.
When it comes to marketing, your instincts might say it was a success, but do you have the data to back it up? It doesn’t take a large budget to market your practice successfully, but it does take time to gather the data, patience to watch it all come together, and a commitment to make it a priority all year long.