
How to attract new patients to your practice
Student DC One of the first successful actions I took when I got in my first office was to get out of it. I had everything arranged inside—the phone system, the appointment book, and the X-ray equipment. So I waited with anticipation and—crickets. Nobody was calling or stopping in. Looking at my quickly dwindling business checkbook balance, I had to take action to attract patients and do it at low expense.