New beginnings
Editor’s Note | In this issue we’ll show you how to put your best foot forward with a new startup, the finances of launching a satellite practice, and what goes into purchasing a franchise.
Countdown to takeoff
Feature | The biggest decision you make as a chiropractor is also one of the first you confront after graduation and licensure: Become an associate DC or strike off on your own? For some, this is a question of safety versus risk, and making the wrong choice can have severe repercussions.
Shining examples
Case By Case | Providing lasting pain relief requires more than popping a pill. Creating a fundamental change on a cellular level is essential to making a prolonged impact on a patient’s recovery. This long-term relief is why laser therapy is a modality worth considering.
A model for growth
In Focus | The franchise mode of chiropractic delivery isn’t for everyone or every market. Yet, in the right circumstances, it can be a recipe for diversification, expansion, and reliable profits.
Test gently
Clinical Concerns | Key reasons for performing saliva testing are that it is noninvasive, inexpensive, painless, and convenient (for you and the patient). It offers accuracy by directly measuring biologically active or free hormones.
