issue-01-2012 Archives - Page 2 of 2 - Chiropractic Economics

Have you heard the e-news?

Chiropractic Economics January 11, 2012

Electronic newsletters are an essential tool in your long-term marketing strategy. By Lauren Whitson BUILDING AND MAINTAINING STRONG, TRUSTING RELATIONSHIPS with patients is the key to the success of any chiropractic practice. With the evolution of technology, it is easier than ever before to open clear lines of communication between you and your patients. […]

Six steps for saying thanks

Bryan Laneville January 10, 2012

You don’t have to wait for the holiday season to show gratitude to your patients and staff. WHAT IF YOU WOKE UP TOMORROW with only the things for which you are thankful? How often do you focus on gaining more patients instead of expressing gratitude for the ones you already have? Gratitude is something you […]

Treat the whole person

Mark Sanna, DC January 10, 2012

Many Americans have never heard of integrative medicine, but this holistic movement has left its imprint on many of the nation’s hospitals, universities, chiropractic and medical schools, and private practices. Doctors and patients alike are drawn to the philosophy of integrative medicine and its whole-person approach — designed to treat the person, not just the disease. Integrative medicine, as it’s often called, depends on a partnership between the patient and the doctor, where the goal is to treat the mind, body, and spirit at the same time.

Patient-pleasing technology

Chiropractic Economics January 6, 2012

New developments in chiropractic equipment not only help you deliver care, but also have a “wow” factor for the patient. TODAY’S WORLD PRESENTS AN EVER-CHANGING LANDSCAPE OF GADGETS AND GIZMOS that get more technically advanced each day. You may be old enough to remember black-and-white televisions with rabbit ears, which have now been replaced by […]

A love-hate relationship

Chiropractic Economics January 5, 2012

The way you treat your staff can be the determining factor in how they feel about their jobs. WHAT DO YOUR STAFF MEMBERS SAY TO THEIR FRIENDS AND FAMILIES about the management of your practice and what it’s like to work there? Is the experience they describe positive, negative, or something in between? Is it […]

Spread the word

Deborah Tukua January 3, 2012

Use enthusiasm to teach and spread the good news of chiropractic in your practice and online. WHEN PATIENTS SHARE THE GOOD NEWS OF CHIROPRACTIC WITH FRIENDS AND FAMILY, it becomes your greatest advertising asset in the community. The process starts with you constantly informing and sharing the message of chiropractic. After all, enthusiasm can be […]

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issue-01-2012

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