issue-03-2000

Have you been wondering how to introduce nutrition into your practice? What’s the investment? And how do you know what types of nutritional products to recommend to which patients? The best way to really learn about nutrition is to attend some continuing education classes focused on clinical nutrition. But in the meantime, here are some […]

For many chiropractors, multi-discipline practice is an ideal means of riding the rising tide of “alternative” medical care. In addition to being able to offer patients more services, one of the biggest reasons more chiropractors are entering multi-discipline practice is economics. Chiropractors are well-educated, entrepreneurial, talented professionals, who would command high salaries, benefits and bonuses […]

Offer every new, active and inactive patient the opportunity to be evaluated to determine their eligibility for your six-week “Optimal Energy” anti-aging life enrichment program. Make sure all patients, whether enrolled in the “Optimal Energy” program or not, are taking a high-quality multi-vitamin and mineral product every day. To encourage patients to purchase and re-purchase […]

As a young boy, I vividly remember watching “War of the Worlds,” the movie based on H.G. Wells’ famous tale of martians invading the earth. As some of you may recall, humans were helpless against the martians and their fearsome machines of destruction. Just as all appeared lost, the huge machines suddenly came toppling to […]

Today’s marketplace is flooded with a vast assortment of nutritional products. Nutrition is one of the fastest-growing markets in the country and, fortunately for our profession, it’s a perfect fit with chiropractic. Best of all, adding nutritional counseling and products to your practice is easier than you may think. Positioning yourself as an expert in […]

It would be safe to say as a chiropractor, you will attend more post-graduate seminars during the course of your career than your counterparts in other fields of healthcare. As a whole, chiropractors tend to have a thirst for knowledge and self-improvement. Because seminars are an investment from a financial and time standpoint, you want […]

Knowing how to compare labels is a big factor in keeping supplement sales in-house. Over half the U.S. population buys and takes supplements, according to a national survey. Another half read labels, while only one-fourth get past the ingredients. Author and TV personality Dr. Art Ulene, advocate of what he terms the “vitamin revolution,” says […]