A performance matrix for a winning team culture
GE’s performance matrix can be applied to your staff or organization for identifying staff that kick butt or may need some butt kicking….
The outlook for patients, smart watches and health devices in your practice
When do fitness apps or health devices turn into wearable medical devices for patients, and how will it impact your office?
Small digital marketing budget? How to start small, finish big
There are marketing options for practices on a small digital marketing budget that can build into more complex tools for…
Let’s get DOT physical(s)! OccMed opportunities for chiropractors
Opportunities have expanded with an additional 2,000 DC certified medical and DOT physicals examiners needed nationwide…
Hop on the patient digital marketing cycle
The patient marketing cycle will create digital magic for your practice and attract more patients while maintaining branding and…
Point-Counterpoint: in-house vs. outsourcing marketing management
Marketing management can often come down to the advantages and disadvantages of outsourcing the work to save staff time…
The best chiropractic school prerequisites and preparation
The benefits of a health science degree coming into a DC education are many when considering the best chiropractic school prerequisites…
It’s time to hire a general or marketing consultant when…
You’ll know when you’re overwhelmed with issues and revenue losses; a general or marketing consultant can begin a turnaround…
How to deliver an impactful Zoom webinar in chiropractic medicine
Tips and benefits for extending your reach and growing your audience through hosting a Zoom webinar or other platform webinar…
An old technique is new again with IASTM therapy
Modern-day practice is embracing Instrument-Assisted Soft Tissue Mobilization, or IASTM therapy for healing intervention…
