No cost, low cost marketing tools for your practice
Strategies to increase your supplement, topical and general product sales with no cost to low cost marketing tools…
Tech-savvy patients: marketing to younger boomers and seniors
Emphasizing your practice’s cutting edge technical capabilities is an excellent strategy in marketing to younger boomers and seniors…
Million dollar marketing masterclass: create your unique selling proposition
Create a strong brand presence with your unique selling proposition and emphasize the benefits of your practice…
Start with top of the funnel marketing for new campaigns
The top of the funnel marketing approach involves more effort, but it will ultimately produce better leads, as well as better patients
How to predict your patients’ needs to determine a next best action strategy builder
‘Next best action’ strategies for engagement can increase brand awareness in a way that resonates greatly with your target audience…
Break through the marketing noise by developing a brand voice for your practice
Developing a brand voice contributes to more consistent brand messaging and increases the likelihood of patient recognition and landing…
Direct response marketing solutions for new patients
Find key opportunities to implement direct marketing response solutions and campaigns to help you connect with new patients…
Beginner’s guide to direct response marketing examples
Direct response marketing examples include discounts. Who doesn’t love a discount? Offering a discount can convert a prospective…
Chiropractic advertising strategic planning: stats say print still a powerhouse
Your advertising strategic planning could lead to a discount on their first treatment session, or to put eyeballs directly on your product…
What counts as chiropractic marketing programs?
Or, more accurately, what doesn’t count as chiropractic marketing programs? So how do you want your product or service to be perceived?
