RivalSoft Announces RivalMap™ 2.0 and Partnership with NewsGator

Palo Alto, CA, June 4, 2008 – RivalSoft Inc. today unveiled a major new release of RivalMap, the first web-based application that combines a unique set of features specifically designed to help companies of all sizes track and share information about their competitors and market. The new version of the application makes it easier for businesses to organize and address breaking news and important industry-related information.

“RivalMap now offers key tools to help companies stay on top of important market changes and take advantage of emerging developments in their industry”, said Andrew Holt, Co-founder of RivalSoft. “Before RivalMap, information that companies had on competitors and market events was scattered through files, e-mails, and in the minds of colleagues. With RivalMap, companies have a single hub for industry information, providing a better way to discover important information and leverage it internally with less work. News, information, and discussions are easily centralized, organized, and made available to everyone inside a company. Competitor and market insights are crucial to a company’s ability to make informed business decisions – RivalMap delivers a total solution for that need.”

“The addition of an automated news service, which makes use of NewsGator technologies, adds a new level of functionality to RivalMap,” said Kris Rasmussen, fellow Co-founder of RivalSoft. “RivalMap now brings together relevant news and feeds in one place where they can be harnessed collaboratively. RivalMap is tremendously valuable for companies that need to monitor their market and identify important updates and trends.”

“We are very excited about the integration of a news engine into RivalMap. In addition to providing the APIs, we use RivalMap internally and have seen the leap in value that integrated content provides,” said Jeff Nolan, VP of the SaaS group at NewsGator. “Our Smart Feeds are pulling in not only traditional content via RSS but also aggregating Twitter updates, LinkedIn messages, and many more sources all based on keywords.”

RivalMap is a web-based hosted application, with no set-up time or up-front fees. To get started, companies only have to create an account at http://www.rivalmap.com (it takes less than a minute). After adding profiles for competitors and adding feeds or news keywords to track, any user with access can start clipping important news and posting updates, concerns, files, and other content. From that point forward, the company has one place for workers to access and discuss information on competitors, industry updates, collateral the company has (like sales assets), and more.

Pricing & Information

RivalMap is free for up to 3 users, with access to the news feature for the first 30 days. For only $24/month companies get 3 users, unlimited news management, and file sharing. For $49/month companies get 5 users, $99/month allows 10 users, and $199/month allows 25 users, all with the addition of SSL encryption. Enterprise plans for accounts larger than 25 users are available. All paying plans include a 30-day free trial. Companies can start using RivalMap immediately at http://www.rivalmap.com.

About RivalSoft

Palo Alto-based RivalSoft provides innovative web-based applications to companies of all sizes, helping them stay more informed, make better decisions, and improve communication. RivalSoft’s mission is to make easy-to-use software that empowers companies and their employees, improving the work-flow of individuals while providing collective results for the entire company. Their products have been featured in TechCrunch, InformationWeek, InfoWorld, Financial Times, and numerous other publications.

Contact Information

Andrew Holt
RivalSoft Inc.
(650) 488-8286
andrew(at)rivalsoftinc(dot)com

About NewsGator Software-As-A-Service

NewsGator Software-as-a-Service encompasses NewsGator Technologies’ syndication and data services offerings and helps media companies, content publishers and advertisers engage audiences through the use of social media and Web 2.0 technologies. NewsGator Software-as-a-Service is in use by some of the world’s largest media companies and brands, including CNN, Media General, National Geographic, Newsweek, CBS News, the San Francisco Chronicle, USA Today and Discovery Communications. For more information, please visit: www.newsgatorwidgets.com.

Contact Information

Laura Farrelly
NewsGator
303-552-2046
lauraf(at)newsgator(dot)com
Jennifer Gazin or Corey Lewis
LaunchSquad
415.625.8555
newsgator(at)launchsquad(dot)com