Welcome. I am so excited today to share with you how to maximize patient outcomes and practice profitability with the use of robotic laser technology. Thank you for joining me. My name is Dr. Kile Kasper. I have been a chiropractic physician for over 22 years and a practitioner of photobiomodulation for over 20 years. My story began almost 34 years ago.
I always say perfection nearly killed me. I was trying to perfect my double somersault off of the diving board in the backyard swimming pool. Just one more try. And then all of a sudden, bang, an explosion in my mind, lights out. Pure darkness. And when I opened my eyes, I was at the bottom of the pool. I had no idea what happened.
No one was home. And I was all alone. And I remember thinking, swim, swim. You have got to swim. But my body wouldn’t go. I was completely paralyzed. The last thing that I remember thinking is my mom is going to find me.
And as I ran out of breath and I closed my eyes, I have no idea what happened next. But I woke up on the side of the pool looking at my arms, thinking, whose arms are these? I was so numb and paralyzed. It was an out-of-body experience. I had suffered a traumatic brain, pons, spinal cord and cervical disc injury and I had locked-in syndrome.
Locked-in syndrome patients have a less than 5% chance of survival. Most of these patients die within 24 hours of a blood clot to the brain. So, to say that I’m a miracle, I’m just going to leave it at that. Nonetheless, I am here today to share my story because I didn’t choose this path. This path chose me.
I’m super excited to share with you some of the information that I have learned over the last 20 years. A lot of it is trial and error. Using myself as a guinea pig, trying to wrap my mind around it, and then transferring it into patient care for the best possible outcome. I am so grateful to tell you that I have been in remission from my condition for over five years and that is saying something because for 27 years I had thousands of chiropractic and light therapy sessions.
I had tried every physical therapy possible, every lotion, potion, and nutritional supplement. I had seen so many doctors. taken so many medications, had so many tests, and even though chiropractic helped manage my condition, I still suffered a lot. Do you know patients like this? I had a lot of them, the same conditions, the same story over and over. A little bit better, A little bit worse.
But the same story, different month, week, year. I got really tired of it. And from my patients to my symptoms were getting out of control. I knew that if I didn’t find a solution, best case scenario would be a wheelchair by 50. I went looking worldwide and all of my research led me back to one institute in Italy.
They are the world’s foremost authority on light and magnetic therapy.
The robot lasers that I use in my practice today started being utilized in 1983 overseas. They got their European approval in 1976. This is not new technology, it’s just newer to the United States. These experts developed this technology that now every laser company in the U.S. is trying to emulate. I went with tried and true an institution that had tons of research and a very long track record.
Chiropractic has been a miracle in my life, and I am so honored to be a doctor of chiropractic. It has given me the steppingstones to be here with you today and help change the lives of countless numbers of people. Because if I can help thousands in my community and you can help thousands in your community, then together we can help millions.
That’s my goal. And even though physical therapy and chiropractic massage, they’re all valid treatments, they just cannot compare. Next, I’m going to take you on a little tour of my office. This has happened so naturally. It’s the demand, the demand from the patients. And I know because I am one. All right, let’s go take a look. This is super exciting.
Welcome to Energy In Motion. When I bought my first laser, I had no idea that I would have to buy a new building. This one, because I needed more room, and I needed more lasers. Behind door number one, robot laser. This next room used to be my adjusting room, but as of December of 2021, I took my last acute chiropractic patient because now I only adjust well patients.
If they have injury, illness, or pain, they will be getting laser therapy in my office. Behind door number three. Behind door number four. Robots, robots, robots. And if we go all the way down the hall, we have our fifth robotic laser room and one of the most powerful lasers in the entire world right there next to the robot.
Let’s move on to learn more about photobiomodulation and lasers. Today, I’m going to be discussing some basics of light therapy. I will be reviewing some case studies and then we will move into the profitability portion. What are the key indications for use of MLS Laser Therapy? Anything that ends in itis osteoarthritis, discitis, neuritis, tendonitis, myositis, myalgia, bone healing, pre and post-surgical, and probably one of my most favorite,
even though I cannot believe I’m saying this wound healing. I did not want to deal with wounds as a chiropractor. But once you see what we can do for these patients in a very short period of time and the amount of agony we can save the patient and the family, you can never unsee it.
Laser classifications. We have two therapeutic classes of lasers in the United States, Class III and Class IV. My very first laser was a Class III, and I used it for 12 years to manage mine and patients with pretty good results. But there are differences between the Class II and a Class IV that make a Class IV superior in treating some conditions.
I always say there are no good or bad lasers. There’s just different lasers for different conditions. A Class III laser doesn’t have the power behind it, therefore it’s called cold laser or low level light therapy because it does not increase the temperature in the tissue where a Class IV does have the power behind it. And it does raise the temperature in the tissue.
In a Class III we have injury potential for the eye, but we have more in Class IV, in a Class IV, it just doesn’t have the power behind it. So we get a lesser dose of joules over a much longer period of time. And because it doesn’t have the power behind it, we’re just not going to be able to reach places that the Class IV does.
In a Class IV, we have higher depth of penetration and higher power, but it has potential for more injury in the eye and there are machines out there that can burn a patient and that’s a real consideration for me and a lot of physicians. I didn’t feel comfortable handing off a task that could potentially injure a patient. But with the robotic laser, we don’t have to worry about that.
The robotic lasers are in the Class IV category, and even though it has potential for eye injury, we have potential to reach the deepest parts of the body and just to avoid the eye injury, we always wear safety goggles. The unique second-generation class for laser, the type of technology they developed in Italy were the first ones to take multiple wavelengths and synchronize them together for the best therapeutic output.
We have dual wavelengths and 808 and a 905 and they’re both working at the same time. The robotic head has three laser diodes and there’s a handheld portion that has one diode that you can utilize on specific areas on the patient. Two wavelengths interlock and high output equals a double effect. So good. The 905 has an analgesic effect and decreases pain like never before seen before in the 808 has that therapeutic effect that lens technique for healing and a bio stimulating effect, the robotic head guarantees perfect coverage every time when you’re using a handheld, a Class III or Class IV
, we’re poking, trying to make sure that we’re getting an even therapeutic dose and that we’re covering the area properly. But it’s really tough and I know, because I treated myself for a lot of years and with a Class III it would take the majority of a Saturday with the therapeutic dose to put it down my neck and my right side in now what takes about 15 minutes with a much larger dose.
It maps out the area and then we can determine how much energy to do per centimeter squared. And then the robot delivers the delivers the dose with precision which allows us to repeat the treatment on the patient and the patient on subsequent visits to have a really great homogeneous treatment, and that allows it us to go from patient to patient, practitioner to practitioner, assistant to assistant with great consistency.
Again, treatment a whole treatment in the neck or low back takes less than 15 minutes. So how does light therapy or MLS therapy work? Let’s talk photons. Oh, I love photons. There’s a book. It’s really popular. And it says, “and then there was light,” photosynthesis for humans. That’s really what we’re talking about here. We’re taking photons out of the machine into the body to produce a biological effect that causes analgesic effect, an anti-inflammatory effect, and a bio stimulating effect.
Hence the name photobiomodulation. There’s a lot of information out there about how light is processed in the body, so I will just touch on that briefly. There’s thousands and thousands of peer reviewed medical journals that can explain that. But today I would like to focus on what are the clinical outcomes of all of these things that we know that we can get rid of histamines and cytokines, increase oxygen, block pain receptors, the gate theory release endorphins, increase ATP, increase osteoblasts, reduce scar tissue, increase bone healing, bringing blood into the area, regenerating nerve and nerve connectivity so good and it jumpstarts the healing process.
However, with the amount of recoveries people like me who have been suffering for decades with serious conditions, the recovery and the remissions just didn’t make sense. There had to be more. There had to be a piece of this that we didn’t know or didn’t understand. So, I went looking and I found some interesting information, photobiomodulation, and stem cells.
Effects of photobiomodulation on stem cells important for regenerative medicine. Yep. Now that is what it’s been telling me clinically. In conclusion, the application of PBM can be a promising combination to improve mesenchymal stem cell therapy. Well defined parameters such as wavelength range, irradiation, time, and energy density can enhance proliferation and differentiation of stem cells. Mm.
Now we’re talking and that makes way more sense. Biological responses of stem cells to photo bio modulation therapy. Again, we’re talking about reactive oxygen species, mitochondria, ATP, nitric oxide. But it says these changes in turn initiate cell proliferation and induced the signal cascade effect. And that is exactly what I’m seeing in clinic. It’s once the patient is on their way, it sets off a cascade of things to happen that allow them to heal for many, many months.
Post-treatment. Amazing photobiomodulation has rejuvenating effects on aged bone marrow, mesenchymal stem cells. Wow. These findings may have significant clinical implications in terms of improving the effectiveness of stem cell therapy in older Individuals. We’re talking about reversing time. We’re talking about anti-aging of the cell. We’re talking about cellular renewal via stem cells. Absolutely incredible. Oh, what I wouldn’t do to have had an MRI of my condition right before I started MLS Laser Therapy.
This is a case study done on a 46-year-old female who had a regression of a cervical radiculopathy after utilizing MLS laser technology, I had no idea that I would be the patient to experience a regression of a cervical radiculopathy. This patient had discogenic disease at two-three, four-five, five-six, a narrowed spinal cord by 50%.
This treatment was done for eight consecutive days. She had a very large disc bulge at three-four and another one at five-six. These MRI’s are taken two months apart. A picture is worth a thousand words. On the left, C3-4-disc bulge, pretty big, 50% narrowed spinal cord and C5 look at the spinal cord, how impinged it is the position in the vertebrae,
and then if we look over on the right, we can see two months later 90% restitution of the spinal cord space. And the discbulga at C5 is almost completely gone. Seeing is believing. This is absolutely incredible. This changed everything for me. Once I saw that we could penetrate to the deepest part of the body and heal a disc instead of going and getting it cut out or plates and screws or an injection, that all we do is shine some light on it,
and two months, we can heal it. Who would have ever thought? But I’m a patient and I know this can happen. I am living proof post-surgical ulnar nerve regeneration. This is a research project done from the Institute in Italy. We have a rodent nerve that they have cut out. Then they have surgically put it back in. The control received nothing and the one on the right was lasered with MLS Laser Therapy and not a lot of explaining needed.
Looks pretty amazing on the right, not so great on the left. This is how we know that it helps with pre- and post-surgical healing. Post-surgery, recovery of a muscle treated with MLS and untreated. Absolutely amazing. Let’s get started with case studies. The fun part case study number one female 48 History of TBI, Pons, Spinal cord, cervical disc injury with accelerated blunt force head trauma.
Yep, that’s me. I took 2010 and 2023 and compared thousands of chiropractic visits, active release technique, physical therapy, EMS, Ultrasound, lots of cold laser acupuncture, nutrition. In 2023 I have maintained my cervical curve; my discs are maintained even though it was taken on a better X-ray machine and you can see more. It does appear I have a little more vertebral arthritis, but I’ve maintained my disk spaces pretty amazing.
In 2010 I had a little bone spur, 0.27 and in 2023 measured at a 0.23, which isn’t necessarily clinically significant, but that it hasn’t progressed in almost 13 years. That is clinically significant. We don’t see that very often, especially when you have over a decade between. In 2010 I was having clunking in my upper cervical complex associated with what I called episodes, rapid onset of heart rate between 160 to 180 plus beats a minute.
Felt like my chest would explode, my face would go numb. The whole right side of my body mimicking a stroke. I had digestive issues, difficulty swallowing, headaches, difficulty breathing, numbness and tingling in my arms, weakness, and paralysis in both arms. And depending on how bad the episode got, I would lose function to my entire body. Quadriplegic. Frightening. So, I had alar ligament X-rays taken and between 2010 and 2023
there’s really no change, which is really good news. When I laterally bent to the left, you can see that the Odontoid is much closer to C1, C1 shifting a lot of lateral overhang of C1. In 2023 you can see I have stabilized around the Odontoid on C1 on C2 and there is much less overhang on the right side.
It was my worse side. You can see significant shifting of C1 on C2 with a lot of right lateral overhang and in 2023 you can see that C1, C2 has stabilized and that there is less than half of the overhang that there was in 2010. This is significant because I don’t have any of those symptoms anymore.
In 2010 an extension, I had a lot of stair stepping. C2, 3, 4, 5 straightening back up at 6. But in 2023 you can see that George’s line is pretty good. Such great news with the combination of the alar and the posterior ligament healing, this has stopped my vertebra from shifting onto my spinal cord and brain stem, alleviating every symptom I ever had inflection which was my mode of injury.
You can see significant shifting at C2, 3, 4, 5 and straightening back up at 6. But in 2023 you can see that it is perfectly aligned. Wow. Amazing. Case study number two, female 84 years old, decades prior, whiplash injury, doctor’s visits, painkillers, muscle relaxers, anti-anxieties, over the counter. Her family thought that she was taking too many medications because she was slumped over in her wheelchair, which her condition had progressed for her to be in a wheelchair.
This an extension found this is crazy. You can see the block vertebra and no movement pretty much throughout the cervical spine, encased IVs in bone. I mean, what is chiropractic going to be able to do for this patient? I mean, some activator or some physical modalities. Ultimately, chiropractic is not going to make a big difference in this patient’s life.
We had really good luck using cold laser in 2014 with decreasing muscle spasms and pain, but her condition had progressed a lot and she was unable to hold her head up. Her family thought she was just doped up on drugs, but she just said she was too tired, too exhausted for her muscles to hold her up. We signed her up for 24 visits and within a week she was already a lot better.
And within a month she was out of her wheelchair. And six months afterwards I saw her walking down the street. Her head held so high, her hair and makeup done, dressed impeccably, arm in arm with her son. So, a good day. I love my job. Lots of hugs. Case study number three, 52-year-old female history of right shoulder reconstruction scheduled for her left shoulder.
She had tried conservative care medications, but in the end, she was an avid tennis player and had tournaments coming up in the summer. If she had this the surgery in February, they were hoping she’d be out by May to start training. She had a really difficult time recovering from her right shoulder surgery. She didn’t really want to do the surgery, but she didn’t think she had any other option.
When she sat down, she said to me, I don’t even know why I’m here. My friend made me come. I said, I understand. And I’m not sure that this robot is going to help. Your MRI is pretty significant, but I had talked with an orthopedic who made all of his patients go through M.S. before surgery because, number one, they may not need the surgery after all,
and he had a lot that didn’t. Number two, it would make his job while he was in surgery easier, and it would make him look like a rock star on the outcome. And number three, that the patient would have a lot less pain and a faster recovery if they did have to go to surgery. So worst case scenario, we agreed that we were preparing her for surgery, and best-case scenario would be that it would recover.
So, she gave it a try and in 12 visits and one month she was back out on the tennis court. Unbelievable. She is my largest referral source of chiropractic and laser therapy now. She buys 50 packs multiple times a year, and hands them out to friends, family, and coworkers, as well as uses them for her work comp cases. And then those patients buy their own laser packages.
So, it’s contagious in a great way. It’s been unbelievable. And this is what a shoulder treatment would look like. We’re mapping out the area and go, checking the distance. You can see it is getting everything surrounding the shoulder joint, ligaments, tendons, labrum, nerve, brachial plexus, anything that the light penetrates through, even the skin is getting a dose, the laser head is moving and that is away from the skin,
and that is what keeps us from having potential burns or injuries in our office. Really simple and easy. Case study number four male, 11 years old. Case history three TBIs and three concussions, uncountable doctor visits, prescriptions, daily OTCs, brain exercises, concussion therapy, chiropractic, physical therapy, nutritional IVs, intravenous PRP and daily computerized brain training. He wasn’t getting any better.
And as a matter of fact, he was just getting worse and worse. He had his first traumatic brain injury. At three years old, he jumped off of a bunk bed and landed on his head on the concrete. None of the doctors even considered his neck as an issue, except for the chiropractor. They were all just too concerned with his concussions.
I took this X-ray and saw right away that he had wedging at C5, C4, and you can see that there’s a break in Georgia’s line. So, I took some flexion extension views and there you go, 4-5, 5-6 and then over on Flexion, he has a break in Georgia’s line at 3-4-5 straightens back up at 6-7
The radiology report confirmed what I had thought he has increased translation of C1 and C2 inflection and a retro of C4 on 5 and 5 on 6. I absolutely love that the mother took such great records. She’s so dedicated to her, her child. You can see the week before he came, his sleep was very disturbed.
He had really bad headaches. He had difficulty doing his homework, he had difficulty breathing, and he had increased heart rate with numbness and tingling. He was having digestive issues, nausea, upset stomach, headaches, numbness, and tingling. He was having really bad symptoms. The orange line is his first laser treatment, and the following night he had his first night asleep and he only had one dose of Tylenol.
He had a headache, but he was able to regulate his breathing and his heart rate had come down significantly. As well as this numbness and tingling had improved during his first treatment, he kept saying, “I don’t feel anything. I don’t feel anything.” But the week following, he finally started sleeping. His headaches went away. He had no medication. In 78 hours.
He had no headache. While he was doing his math problems, he was able to control his breathing, although I think he might have been hyperventilating and his heart rate had continued to drop and stay down, as well as his numbness and tingling had improved. I saw him last week. I am so grateful to say that the only symptom he has left is some hand numbness and tingling, which I expect to resolve shortly.
Such a good day, such a good story, so easy Case study number five. 32-year-old female presented with low back pain that had progressed to sciatica. Typical sciatica case difficulty walking, weakness in the limbs, intermittent incapacitating pain. She had completed a lot of lasers actually, and had made a lot of progress, but she was also having relapses, which is something I don’t see very often.
Once the patient is past 12 treatments in a few months, they’re on their way. If they’re not making the progress I’m expecting because it is so clockwork, then we’re either not in the right area or there’s another contributing area. So, we haven’t gotten to the root cause. I asked her if we could do some x rays. Notice that I put anti chiropractic down there and when I say that that is an understatement.
Her very best friend had had a case of sciatica the summer before. It was a long history, and he had a miraculous recovery. He recommended that she come see me. If not, she would have never stepped foot in the door. So, another beautiful thing about MLS robotic laser technology is that we are tapping into the population that would never step foot in our door.
Thank goodness I knew what I was talking about because her radiology report came back. There was not a lot going on in her low back that she had a reverse cervical curve and she had translation at 3-4 and increased at C2-3 and 4 on 5. Wow. A picture tells a thousand words. Look at that reverse cervical curve with the and change in the implant at C5, C6 with the tiny little bone spur developing in flexion, you can see that she has a break at 5, 6, and 7 with gapping on the back side, enclosing a wedge on the front side.
During extension, you can see the shifting and break in Georgia’s line at 3-4-5 and then straightening back up at 6-7. It says a few millimeters of translation. But I’m going to tell you that I have discovered that with the spinal cord and in the neck, every millimeter counts. So I had her walk down the hall and try to bend over, and she could bend over that much because she was in so much pain, took her back to the office, utilized the handheld portion of the laser and lasered her IVS down the left side, which was her side of sciatica.
I had her get up, walked down to the end of the hall, had her try to bend over, and this time she was able to bend down and touch her toes. And when she stood up, the look on her face, she said, “you’re a miracle worker. How did you know that?” And I said, A lot of trial and error,
and I am just really blessed and grateful. It’s been a couple of months. She is pain free. She just traveled overseas. She had no low back pain. Her neck is still, we’re working on it. But she was able to go on vacation and didn’t have to cancel it. And while she was there, she had a great time.
As soon as she got back, she came to visit me first thing to give me the good news. So, such a good story. Lots and lots of good stories like this. Amazing case study number six, and quite possibly one of my most favorite cases ever, because seeing is believing. 13-year male with a history of Mowat Wilson Syndrome, a very rare genetic condition that affects approximately only 200 people ever.
He was under care for five and a half months at a prestigious children’s hospital for wound care following an abdominal surgery. He was running a fever of 101 and was lethargic for over five months. They harvested a skin graft from his thigh and placed it onto his stomach. And when it failed, they threw it in the trash and told the mother that was all they could do.
And it may or may not close. But just to do her best to keep it clean, considering he has been so close to death so many times from infection, this did not sit well with his mother, so she brought him to me. And after I show you these pictures, which are pretty graphic, but they will get better, you will never be able to think of wound care the same ever again.
On 815, she brought him to me. There was still stitches in there from the skin graft, and it was so raw and he was so sick. Within 24 hours of his first laser, the inflammation had already gone down significantly. Within the first week, his fever broke. And you can see the skin is growing in all the way around.
By two weeks it was continuing to close in closing and fast, and by five weeks, the home health nurse came by and said that she had never seen anything like this in all of her years as a wound care nurse unbelievable. And this is what a treatment looks like. It’s painless. It takes a couple of minutes. The mother took this video on 8/22 to just two months, just over two months.
You can see that it is completely closed with a little, little scab. On 4/1 the mother brought him in for a pre surgical laser treatment to help make the surgery go as fast and heal as fast as possible. You can see how good it looks. On 4/1, she made him laugh so that we could see the hernia giant that was from many abdominal surgeries.
And they had been in there many times. They knew what they were up against. They were expecting an extended long and complicated hernia repair, but when they opened them up, they were shocked. The tissue was so healthy they were able to do a simple hernia repair. Amazing. After the surgery on 4/6 he got another infection, but fortunately his mom knew what to do this time,
and she brought him right in. And within the first week of surgery, we were able to get it back under control and on his way to healing. Loved this family. Before we move into the final section on profitability, I found some before and after photos while I was putting this presentation together that I want to share with you.
So, this is what I call my Shrek foot. I landed on the lateral aspect, felt a huge and heard a huge explosion. So painful, some of the most pain I’ve experienced in my adult life before. Treatment. You can see one hour after it was down, still very painful, not weight bearing on crutches. At 6 hours, the swelling was down enough.
I was able to start some range motion activity and at 12 hours I put the crutches down and started walking around on it carefully. At one week I kind of forgot, except during exercise, and by one month I completely forgot it even happened. I ran across these, and I did not remember this injury, but I did take a video of me treating it so I put the slide up for this reason.
All right. This is what an ankle treatment looks like. I wanted to get it from all angles. I compressed the medial side and had a lot of pain there. My heel also hurt really bad, so I went ahead and lasered both the bone ligament, tendon, fascia, muscle, skin, ligaments, bruising, all being treated. The lateral aspect was the most painful by far.
It was a very high ankle sprain. So, I just mapped out the whole side of my leg and voila, It’s that simple. It did not take very long for me to figure out that this type of technology could take you from a general chiropractor to a one stop shop for just about everything. Most doctors are going to think about utilizing this technology on spine and extremities.
If we can regenerate a nerve in an arm or a spine, can we regenerate a nerve in an ear? Can we help with hearing loss? Can you help with ringing in the ears? Or how about swelling behind the tympanic membrane? Or what about degeneration of the bones in the ear? Questions to ask. But since there are no negative side effects and the worst outcome is no outcome, why not try it?
And I am so grateful almost every single time that the patients take a leap of faith and try it, because we have developed some amazing protocols. Sinuses are a big protocol. It doesn’t matter if it’s an allergen or an illness or if it’s chronic inflammation in the mucous membranes. It makes the body adapt, it makes the tissue healthier, it reduces inflammation.
It’s amazing. We treat a lot of pediatrics. The little girl in the bottom, her mother yanked on her arm for safety, and she was hurt. One treatment done, bottom right. 16-year-old injured his quad in a basketball game. And he has been to me for a lot of injuries. So, this is how this works. Once they realize how well it works, the first thing they think of is to come to the clinic for the magic wand.
Pretty amazing. These next two are not my pictures, but they are done with MLS Laser Therapy, post-surgical wound healing of an Achilles repair that was not healing. Ouch! Oof! 15 months of aggressive wound care protocols. But after five lasers in two weeks, would you be just so disillusioned with 15 months of wound care? After two weeks, this result?
This is my patient. She had hit her leg on a fall, and she was trying to treat it at home. It started getting out of control. She was very frightened. On 5/3 to 6/30. It was a little longer of a treatment plan than I would have liked, but in the end it’s all closed up. And I saw her last week and she’s feeling amazing.
16-year-old with chronic tonsillitis and chronic apnea. The mother had been sleeping in bed with her to make sure she did not stop breathing. One treatment, 12 hours between self-explanatory. Who would ever think you could use it for this? All natural no drugs, no surgery. So good this was one of my first bone fracture patients. Doctors would say it would take 6 to 8 weeks to heal,
pretty typical. Photos are ten days apart, six laser treatments, ten days, no pain, full use, was able to take the splint off. Obviously, the bone had not completely healed in that timeframe, but I guarantee you it was healing a lot faster than it would have because laser heals bone. I’ve seen it over and over again. So good bruising, contusions, it works amazing for contusions.
You can see the bruising fading away during treatment. This is why we do a lot of post-surgery and post injury treatments. I mean, seen as believing this patient hurt her stomach on the edge of a metal lawn chair. She bruises really easy. and she asked if she can laser it. It was hurting pretty good. I said, of course, not even two days apart.
Look at that. Unbelievable. Usually takes her a long time to heal from bruises. And I know because I’ve been treating her for a while and sometimes just doing a little massage on her causes bruising. So amazing. So, this is fun, the Kansas City Zoo. But their veterinarian laser from the same company, the same laser head for Lady, a 47-year-old elephant.
And it says that she walked around just after her first treatment. They got it for her arthritis in her ankle and her foot. So fun. I love happy animal stories. Last but certainly not least, let’s talk about the profitability portion of MLS Laser Therapy. There have been so rewards with this and they just keep coming. And so, I’m here to share some of them with you.
This is where doctors get cost versus investment incorrect. This is an investment, not a cost. It’s an investment in yourself, your patients, and your financial future. One amazing thing that has happened is I am 100% patient referrals and I do no advertising. That’s the patient going out and authentically and enthusiastically sharing their experience that it inspires someone else to call on their own versus the old paradigm of us asking the patient, have you told your friends and family about me?
And then trying to get the patient to go and ask the friends and family to come in. The proof is in the pudding. When someone shares something from an authentic place, people get it and they take action. And it works the other way too. It’s not just the patient going out, its other people noticing their improvements, like, what’s going on?
Hey, I noticed you’re riding your bike and I thought you had a bad knee surgery or you were on the dance floor dancing, and I thought you had horrible sciatica for, like, decades. Or, hey, I saw you walk down to the end of the driveway and pick up your newspaper. I haven’t seen you do that in a really long time.
What did you do? Oh, I went down to Energy In Motion, and I got this laser thing. You should go try it out. Okay. And then they do. And then I have the whole neighborhood, the church, the school, the coworkers, all those patients. Because everybody has something that can benefit from laser technology. I went from 100% insurance to 95% cash in just over a year.
I don’t have to spend a lot of time on that. Insurance is becoming more and more difficult, and I’m very grateful not to have to deal with them treating cases that chiropractic couldn’t address. It’s not that it’s outside of the scope of practice. There’s just not a lot that we can do to help treat it. I’ve mentioned it before, but it’s worth mentioning again, anti-chiropractic patients tapping into the population that would never come in.
You’d be surprised how many stories I hear of people who don’t even want to walk in the door because they don’t want us to try to talk them into getting their neck popped so these patients wouldn’t go into a chiropractic office, but they’re in mine, increases number of patient visits weekly. I mean, we have chiropractic patients, and we have laser patients and it increases the number of treatment weekly because you’ll have a chiropractic patient that says, Hey doc, I just got adjusted, but I’m still flared up.
Can I go get laser? Sure Absolutely. And then we have new laser patients say, hey doc, I’m feeling really good. I don’t have any pain, but I really would like some chiropractic care. Can I become a chiropractor patient? Absolutely. So, they’re coming in. Next thing you know, most of them are doubling up on services, getting chiropractic and laser or laser and chiropractic.
It’s incredible. So increased cash flow, it’s a cash service. If they have any ailment, injury, anything they can think of, the first thing they do is call the magic wand. Doctors are afraid to ask for cash or go cash, but if what they were paying for an insurance worked, they wouldn’t be in your office. Unbelievable. One of the greatest gifts for me is time freedom.
I was so lacking in time between treating patients, medical records, running the business, raising my children, that just getting the shower and eating some days was difficult. However, in the state of Kansas and in many states across the country, this is such a safe and effective treatment that you can have your staff certified and walk away and go enjoy life
some. So, for the first time in my adult life, I can choose whether or not I would like to be there. And I don’t have to worry that there’s not going to be income. It also detaches the patients from you emotionally, so they’re coming in to get treated by a robot. If I had a substitute for chiropractic, they would just wait until I got back.
So, patients can’t get enough. They’re willing to pay to feel better. Physical stress on the body, I did calculate this into the equation. Considering my injury, I assumed there would be a day where I would not be able to perform chiropractic. I just had no idea how much this was going to relieve me by occupying a lot of time where I used to adjust.
And so, my body is thanking me over and over and over again for employing the robots and using them on myself.
All right. Let’s look at what a double treatment looks like. Upper and lower body, neck, and low back treatment in one. This is considered two units. Patients do it all the time. They buy 24 do 12 on their neck and 12 on their lower back. So, they do it simultaneously. Another patient, top and bottom. It’s amazing how many body parts people come back for.
They get their neck better and then they come back for the low back. They get their low back better. They come in for the neck or knee or an elbow or whatever else it is, or a new injury or a husband or wife or kids. Once you get one person better, you got to get the whole family on board.
The research says that most conditions are treated from 6 to 24 visits, with the interval being dependent upon the patient’s condition with a typical treatment plan, 2 to 3 treatments week 4 to 8 weeks. Again, depending on the patient’s health and severity of condition, 70% respond after one treatment in 91% after three. And that is why they pay, refer, and keep coming back any time they injure themselves or have new complaint and maintenance.
Maintenance is a piece. A quick review of the numbers of patient volume and ROI potential. If you just had one new patient a day on a 6 to 12 visit treatment plan, you’re going to have 2 to 300 additional visits monthly. This is real. I had a hard time believing it when they first told me, but the return on the investment is anywhere from 12 to $25,000 extra a month.
revenue which is 120 to $150,000 in annual profit. And now imagine multiplying that times five. It has been so crazy. And I have a lot of other light services in the office too, it was not my intention, but it has been very, very nice. Most doctors could recover their investment in 6 to 9 months. I could have easily recovered my investment in six months.
I did recover my investment in six months, and I lived on the money, unbelievable. In conclusion, we went over the basics of light, we reviewed case studies, and the profitability of robotic laser technology. I hope you enjoyed this. Thank you for spending time with me. I value it. If you have any questions, please contact me with the information on the screen.
Have a beautiful rest of your day. Love and light.
