Referrals: The foundation of marketing
Referrals are by far the most simple, quick, and least expensive way to build your practice. Most doctors get 50 to 90 percent of new patients through in-house referrals, more than from any other marketing program in place in their practice. Referrals mean your existing patients believe in you and your results so much that they want to tell others about you, because your success is as important to them as their own. Take note of who your best patients are and continue to stimulate referrals through them. In most cases they refer people just like themselves.