issue-05-1997

Charles W. King isn’t your average college professor. Although his academic interests center on marketing management, strategic marketing planning and competitive market positioning, this Harvard University Doctor of Business Administration is an internationally known and recognized speaker in the network marketing field. Dr. King currently teaches network marketing in the University of Illinois and conducts […]

I have no axe to grind with multi-level marketing or MLM. It is merely a marketing methodology. It is a distribution system for promoting products, whatever the products might be. The basic concept of MLM is simple. An individual is recruited to become a distributor for a specific product or product line. This individual is […]

Who said building a practice has to be drudgery? Bonuses make practicing fun. Everyone likes a challenge and being rewarded for hitting a goal. The intelligent addition of goals with bonuses can make your practice fun again. When you give your chiropractic assistants and associates incentives for referrals and work, they will fill your appointment […]

Increasing numbers of chiropractors are exploring network marketing as a source of current and residual income. Because most network marketing programs include nutritional products, many DC’s are asking about network marketing, its role in their practice, whether it can deliver what it promises and if so – how to select a network marketing program. You […]

What are the top ten stupid things chiropractors do? You can find out from others’ mistakes, before it happens to you! Having been a practicing chiropractor for the past 15 years and the founder and president of a company that obtains financing for new chiropractic start-ups and existing practice purchases, I have probably made, or […]

A highly respected generic trainer and international best selling author for the network marketing industry, the following interview with John Kalench offers specific insight for chiropractors considering joining a network marketing program. Does it really matter what company you choose to go with? Yes it does. First of all, there is a distinction. Whereas many […]

What does THE matrix MAZE mean in Actual dollars? With the creation of lucrative profit centers by providing valuable products and services, it is possible to add hundreds or thousands monthly to the bottom line. This is how it works. In today’s chiropractic environment, providing patients with direct access to those products and services they […]

I’m flooded with network marketing associates who want me to become a distributor for the companies they represent the majority of these are nutritional. In the following interview with Dr. James DiIenno, I investigate how being involved in MLM has changed this doctor’s income, free time and practice.” ­­Bruce Goldsmith (Federation of Chiropractic Education and Research) […]