April 2004

Chiropractic ‘wins’ place in the Olympics

Chiropractic care will help U.S. decathlon athletes take home the gold in the 2004 Olympics in Greece.

Athletes preparing for the Olympics will receive chiropractic care at five training sites and 15 major decathlon events that lead up to the Olympics. The care will be provided because of Kats Management’s sponsorship of the World’s Greatest Athletes Decathlon Club on behalf of chiropractic.

The Decathlon Club has traditionally been named after the paid sponsor. In past years, it was called the Visa Decathlon Club. Although Kats is the sponsor, the company wanted to focus attention on chiropractic. “Our goal was to be the first to bring national recognition in a major positive way to the chiropractic profession and this is the way we can do it,” stated Keith Maule, CEO of Kats Management.

The Decathlon Club provides decathlon athletes with training sites, coaches, medical care and finances to get them to all of their meets. All former gold medalists as well as those training and favored to win the gold this year are members of this organization.

Forty chiropractors will provide care to athletes. “Chiropractic care plays a crucial role in preventing injuries in world class athletes as well as amateur athletes, says Tom Pappas, 2003 World Indoor Heptathlon and Outdoor Decathlon champion who is favored to win the gold medal in 2004 in Greece.

Athletes will receive chiropractic care at five training centers and at 15 major decathlon events that lead up to the Olympics. The events include the World Indoor Track and Field Championship in Hungary; Multistars Invitational Decathlon in Italy; Hypo Bank Invitational Decathlon in Austria; Decastar Decathlon in France; and several stateside track and field meets.

Source: Kats Management, www.katsmanagement.com

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