Issue
Number |
Editorial Theme
|
Directory
|
Issue 1
mail date: 1/5 |
CHIROPRACTIC WELLNESS PRACTICE — How to build a wellness practice to attract the lucrative baby boomer market. |
Supplies |
Issue 2
mail date: 1/23 |
TOP MARKETING IDEAS — Practical ideas from top management consultants and practicing doctors. PARKER/LAS VEGAS |
Marketing |
CP Winter
mail date: 1/29 |
CARD PACK PLUS MAILING — PARKER/LAS VEGAS |
|
Issue 3
mail date: 2/9 |
MANAGED CARE — Practical advice on dealing with managed care and reimbursement barriers. |
Insurance |
Issue 4
mail date: 2/27 |
NUTRITION — A focus on dietary supplementation to take care of patients and grow your practice. |
Nutrition |
Issue 5
mail date: 3/16 |
PATIENT RECRUITMENT AND RETENTION — The how-tos of attracting new patients, keeping current ones, and reactivating old ones. PARKER HOMECOMING |
Patient Education |
Issue 6
mail date: 4/3 |
REHAB — Guide to using active care to build your practice and increase patient retention. FCA |
Rehab Products |
Issue 7
mail date: 4/20 |
TRAINING AND DEVELOPMENT — Ideas on personal and staff training and development and continuing education. |
CE & Post Grad Programs |
CP Spring
mail date: 4/30 |
CARD PACK PLUS MAILING |
|
Issue 8
mail date: 5/8 |
10TH ANNUAL SALARY AND EXPENSE SURVEY — Exclusive! Results of our annual salary and expense survey. |
Electrotherapy |
Issue 9
mail date: 5/25 |
ANTI-AGING AND WELLNESS — Specializing in anti-aging: Exploring opportunities for chiropractic. |
Anti-Aging Products |
Issue 10
mail date: 6/12 |
OCCUPATIONAL AND INDUSTRIAL CONSULTING — Expanding your practice income with occupational and industrial consulting. |
Diagnostics |
Issue 11
mail date: 6/29 |
NEW PRACTITIONER — Advice on launching a new practice or updating/expanding an existing one. PALMER HOMECOMING |
Colleges |
Issue 12
mail date: 7/17 |
SUCCESSFUL OFFICE STRATEGIES — Practical advice on staff and operations management. |
Orthotics |
Issue 13
mail date: 8/3 |
SOFTWARE — What’s new and improved in software and office technology to improve office efficiency. FCA/ORLANDO |
Software |
CP Summer
mail date: 8/8 |
CARD PACK PLUS MAILING — FCA/ORLANDO |
|
Issue 14
mail date: 8/21 |
SPORTS CHIROPRACTIC — Strategies on using sports chiropractic to build your practice. |
Massage & Acupuncture |
Issue 15
mail date: 9/7 |
HERBS AND HOMEOPATHY — Using herbs and homeopathy to complement your practice. |
Herbs/Homeopathy |
Issue 16
mail date: 9/25 |
SPECIALTY CHIROPRACTIC PRACTICES — Integrating chiropractic practices with acupuncture, physical therapy, and/or massage therapies. |
Retail Products |
Issue 17
mail date: 10/12 |
10TH ANNUAL FEES SURVEY — Exclusive! Results of our Annual Fees Survey. |
Tables |
CP Fall
mail date: 10/29 |
CARD PACK PLUS MAILING |
|
Issue 18
mail date: 10/30 |
PRACTICE MANAGEMENT — Leading consultants share their insights and address the challenges facing practitioners today. |
Consultants |
Issue 19
mail date: 11/16 |
FINANCIAL PLANNING — Strategies on personal and practice financial management and wealth building. FCA
.
|
Financial Services |
Issue 20
mail date: 12/3 |
8TH ANNUAL BUYERS GUIDE — Comprehensive resource of products, services, and solutions that doctors will use throughout the year to make purchasing decisions. PARKER/LAS VEGAS & ALL 2008 SHOWS |
Buyers Guide |
