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March 2010

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Consult the Coach: Your chiropractic operating system

By Mark Sanna, DC, ACRB Level II, FICC

An operating system is ultimately what enables all programs on your computer to run.

The operating system is such a crucial component that without it, none of the programs installed on your computer would be able to function.

For Example: Microsoft Windows is one of the most popular operating systems out there. Its inventor Bill Gates became one of the richest men on the planet because of its popularity and necessity.

Even though you may never have thought of it this way, your practice functions on the same type of principle. The “operating system” of your practice could be considered just as important to your success as your computer’s operating system.

Systems to know

There are three primary operating systems prevalent in the chiropractic profession today. See if you recognize your practice’s operating system among them.

1. Chiro OS 1.0: Chiropractic Operating System 1.0 is subluxation-based care. Its philosophy is that of vitalism, which teaches that the sum total of the parts of an organism is greater than the individual parts themselves.

It focuses on the enhancement of neurological integrity and the fullest expression of the innate intelligence that enables a living organism to respond, learn, and adapt. Like it or not, while the Chiro OS 1.0 may or may not

resonate with your belief system, it is the language of practice building. Patients are drawn to the message of vitalism.

2. Chiro OS 2.0: Chiropractic Operating System 2.0 is therapeutically-based care. Its philosophy is called mechanism. Mechanism espouses the belief that an organism is no more than the sum total of its parts.

In terms of the human organism, it refers to the collection of chemical and hormonal reactions that result in your physiology. Its focus is on symptom, condition, disease, and pain management. Like it or not, Chiro OS 2.0 is the language of reimbursement and communication with other healthcare professionals.

Despite the chiropractic profession’s traditional vitalistic heritage, a large percent of chiropractic patients who seek chiropractic care do so for musculoskeletal complaints. Chiropractic is being pigeon-holed into low-back care.

3. Chiro OS 3.0: A third operating system that’s gaining a foothold in the chiropractic profession is patient-centered care. Chiro OS 3.0 focuses on lifestyle management and sees health as a process that occurs over a period of time in which both the patient and chiropractor participate.

It combines the outcomes of therapeutic care (Chiro OS 2.0) as well as the personal and human outcomes of subluxation-based care (version 1.0). Chiro OS 3.0 reinforces chiropractic’s central and unique role in healthcare.

Human research tells us it takes 21 days to build a new habit. So, for the next 21 days, try applying the patient-centered care paradigm, Chiro OS 3.0, to your practice  and see what happens.

It’s a way to turn your patient’s lives, and your practice, around.

Mark Sanna, DC, ACRB Level II, FICC, is the president and CEO of Breakthrough Coaching. He can be reached at 800-723-8423, by e-mail at info@mybreakthrough.com, or through www.mybreakthrough.com.

 

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