Issue 14 - October 2004

Practice Quick Tips

Demand to be successful

Do you demand? To demand is an obvious ingredient to success.

What is demand? Webster defines it as: “to ask or call for with authority … or insistently”.

Having a dream, a goal or a promotional plan is useless without the self-discipline to activate it. You have to demand action — from yourself, your staff and your patients.

But — the demand has to be positive. Set short term and realistic goals and practical plans. Then be unrelenting and insistent, accepting no excuse until you achieve your objectives.

When you demand in the right way, your staff and patients will respect you more for it.

— Ed Petty
Petty, Michel & Associates, www.pmaworks.com