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1995 — The new Chiropractic Economics
made its debut in November 1995. Purchased by the
Doyle Group, the magazine dropped “Digest”
from its name and immediately took on the task of
finding out what its readers wanted.
A
survey of 5,000 paid subscribers said they wanted
an updated look, more articles focused on increasing
profitability and a magazine “worthy of the
professional stature of the chiropractic healthcare
profession.”
During
1996, the magazine continued to be published six times
a year.
[photo]
Cover of November/December 1995 ChiroEco.
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