1914 — B. J. Palmer holds the first lyceum at the Fountainhead Palmer School (Davenport, Iowa), Aug. 17–21.

The Davenport Democrat and Leader’s advertisement announced, “Chiropractors From All the World Will Be Present at This Great Gathering.”

Historian J. Stuart Moore writes, “Under the searing heat of a late-summer Iowa sun, B.J. combined hoopla, showmanship and fervent oratory to inflame participants with a missionary zeal for his brand of straight chiropractic.”

REFERNCE

• Moore, J. Stuart. Chiropractic in America: The History of a Medical Alternative, Johns Hopkins University Press, 1993.